In 2021, Epson partnered with Usain Bolt, the world’s fastest man. Eight-time Olympic gold medallist, and widely considered to be the greatest sprinter of all time, Usain is now the face of Epson across Europe and French Africa. As brand technology ambassador, Usain champions the everyday benefits of Epson's complete line of technology solutions for home, business and education.
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1 ReadyPrint EcoTank – save up to 90% on printing costs
Epson ReadyPrint Unlimited calculation includes bundled ink bottles (included with printer) and relevant device activation fee together with a subscription cost of printing the max. pages within relevant plan over a period of 5 years, compared to the average cost to buy one printer (plus bundled cartridges) and print the same number of pages (A4 prints of ISO/IEC 24711) with the genuine consumables used in the 50 best-selling consumer printers (according to GfK Inkjet Printing Devices and Inkjet Printing Cartridges Point of Sale panel market data for Germany, France, UK, Spain and Italy Apr-19 – Mar 2020). Cost per page calculated with reference to the average printing costs for these top 50 models, calculated by dividing the relevant cartridge sales revenue and total yield by unit sales (according to GfK Inkjet Printing Cartridges Point of Sale panel market data for Germany, France, UK, Spain and Italy Apr-19 – Mar 2020).
ReadyPrint Flex — save up to 70% on ink costs
Epson ReadyPrint Flex calculated on subscription cost of printing the max. pages within the relevant plan, compared to the average cost to print the same number of pages (A4 prints of ISO/IEC 24711) with the genuine consumables used in the 50 best-selling consumer printers (according to GfK Inkjet Printing Devices and Inkjet Printing Cartridges Point of Sale panel market data for Germany, France, UK, Spain and Italy Apr-19 — Mar 2020). Cost per page calculated with reference to the average printing costs for these top 50 models, calculated by dividing the relevant cartridge sales revenue and total yield by unit sales (according to GfK Inkjet Printing Cartridges Point of Sale panel market data for Germany, France, UK, Spain and Italy Apr - 19 — Mar 2020).
2 Market share based on unit sales of industrial SCARA robots, 2011-2020. Fuji Keizai “2012-2021 Reality and Future Outlook of Worldwide Robot Market”
3 IDC, POS Printer Market Appraisal Western Europe CY 2020, 2020 shipments, published April 2021.